Michael Rees - Salespeople have to show excitement when presenting a vehicle—not just mentioning the features that a particular vehicle comes with, but painting the picture as to what these features will do for the customer ...
Mauricio Espinosa - If current trends continue, the population of the United States will rise to 438 million by 2050** ... and 82 percent of the increase will be due to immigrants and their U.S.-born descendants
Thomas B. Hudson, Esq. - We’ve been warning for the last several years that the AGs are taking an increasingly active interest in car dealership advertising practices, and the advertising practices they are interested in include Internet activities...
Kimberly Long - With the current economic climate forcing many dealers to rely on used vehicle sales to pull them through the slump in new car sales, it’s more important than ever to have a solid system in place for management of used vehicle inventory.
Tom Herald - An effective ad for a car dealer will have even more impact since there are so few ads out there that are well done.
Michael Rees - Hold your managers accountable for your sales staff actions ... Have your managers track each step of the sales process, and have them get involved with every customer early in the process to ensure compliance with your process ...
Rob Anderson - Quality is important, but only from the perspective of credit score. Lead generation costs money, and if you generate too many leads and your staff becomes overwhelmed, valuable leads are ignored and forever lost as opportunities ...
Harlene Doane - Many new vehicle dealers are now using this software, also known as inventory prediction programs, to ensure they are stocking the vehicles buyers want. In some cases, this has caused dealers to say no to a ...
David Keller - The inventory account that reflects the dollar amount of technician’s labor on open repair orders is work in process inventory. This account should be shown on your balance sheet after the parts inventory account along with...
Mauricio Espinosa - If you are not actively targeting the Hispanic market of your community , then I have to ask you this question: Do you want your competitor to have a firm hold on the Hispanic market when its value tops a trillion dollars?
Scott Dreisbach - Have you ever wondered how one of your competitors always seems to be able to deliver more vehicles than you, how someone in your 20 Group was continuously selling 1-to-1 (or more) used vehicles to new, or how they grossed more per unit than you?
Dave Keller - One of the problems I see in many dealerships is the lack of motivation from the sales staff, both sales managers and salespeople, to actively and accurately determine what brought the customer into your dealership...
Thomas B. Hudson, Esq. - If the customers who buy during an [employee pricing event] pay more than the dealership's employees, the dealership's mail become Exhibit 1 in an "unfair and deceptive acts and practices" lawsuit by a customer.
Rob Mudd - Our message is targeted to a transient existing market. Non-automotive ad people fail to realize that we are dealing with an existing market that is going to buy ‘this week’ who then ...
Tom Herald - An advertiser with 17 different things to say should commit to a campaign of at least 17 different ads, repeating each ad enough to stick in the prospect's mind.
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