Jumpstart Automotive Media reports strong gains among domestic manufacturers in its monthly insights report. It also reveals that Chevrolet passed Ford as the brand with the most shopper interest across the firm's portfolio of automotive publishers.
The next generation of ValuEngine features a new, easy-to-use web interface, according to Black Book. The tool is a real-time collateral valuation tool designed to allow users to value their entire portfolio through a secure, on-demand, self-service platform.
DealersLink says its new booking tool features an improved VIN scanner and state-of-the-art enhancements.
Analysts with Swapalease.com report lease approvals fell from more than 75% in March to 60% last month.
The company says a pilot program for the new solution reduced response times and improved appointment-setting rates by up to 15%.
tradeIQ was designed to increase website engagement and reduce the need for lengthy appraisal forms.
New website was designed to help auto dealers and other small business owners avoid and minimize the impact of cyberattacks and scams.
The partnership with TrueCar was one of a series of announcements made by the ecommerce site, which debuted an improved look to its website and tire installation services.
Lotlinx named Mark Conner, who served as assistant vice president of marketing for Lithia, to the newly created position of vice president of channel strategy. He will focus on helping LotLinx customers eliminate ad waste while improving inventory turn. He will also lead the company's efforts to serve larger dealer groups.
Sarasota Ford was the subject of a recent Facebook Business feature, which highlighted the dealership's work with Dealers United on an ad campaign that generated 30,185 video views and five vehicle sales within 30 days.
With the approval, the separation of the two brands is expected to be completed on May 31. While the spin-off still requires regulatory approval, Cars.com shares are expected to begin trading June 1 on the New York Stock Exchange.
The multitouch attribution provider says the new tool will improve data-driven media purchases at the dealership level.
Alberta Koch Automotive Group unveiled its new ecommerce platform with a relaunch of the Koch Ford Lincoln website.
Through the new co-listing capability, dealers can gain access to vehicles listed on manufacturers’ digital sales platforms powered by RMS Automotive before they cross the auction block.
Program designed to spur friendly competition among digital marketers industrywide will accept entries until May 12.
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