Dealer Ops

How to Respond to a Customer

In this video, David McKellar from the Automotive Training Academy by Assurant will discuss the difference between a statement, a question and an objection. Your ability to respond appropriately...

In this video, David McKellar from the Automotive Training Academy by Assurant will discuss the difference between a statement, a question and an objection. Your ability to respond appropriately to each of these 3 responses from a customer can affect your sales results.

Black Book: Specialty Market Report

For the second time in as many months, one of the major RV market segments has declined in value, but this time it was the towables, which fell for the first time in almost a year, while...

For the second time in as many months, one of the major RV market segments has declined in value, but this time it was the towables, which fell for the first time in almost a year, while motorhomes reversed course and increased, coming in at their second highest value ever.

Vehicle Sales Continue to Drop

Combined sales at the seven major automakers that release monthly results dropped 17% in October. Automakers cite the semiconductor chip shortage and supply chain bottlenecks as the reason.

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