Articles

Achieving Four Percent Net-to-Sales

A financial road map can help you achieve four percent net-to-sales, but only if your key players understand and participate in the plan. Author Robert E. Lee discusses the importance of making sure your managers follow the directions to achieve this goal.

Social Media Guidelines for Dealerships

Even if your dealership hasn't officially embraced it, social media is too big to ignore. Here's what you need to know to address the proper use of social media by both the dealership and individual employees and determine what your policies should be.

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